When working numerous pipelines/media platforms, typically we’ve got some contents which are the identical or related, are revealed in numerous codecs throughout totally different channels.
In my case, I operated a overseas language expression comparability YouTube channel, and based mostly on this, I publish an e-book evaluating overseas language expressions.
When connecting pipelines on this means, synergy usually happens. For instance:
1) Promote on-line lectures by yourself weblog. Subscribers who come throughout the weblog will naturally be capable to take heed to and purchase on-line lectures on the identical matter.
2) Promote e-books with related contents by yourself YouTube channel. On this case, since YouTube is free, you possibly can present a teaser and make them seek advice from the e-book for particulars.
3) Along with this, it is possible for you to to advertise in some ways by connecting the content material of your theme/matter/enterprise to a various set of pipelines, reminiscent of on-line lectures, e-books, blogs, YouTube, and Instagram.
After all, there shall be pipelines that might not work.
The identical matter may be posted on totally different channels with slight modifications. Those that solely run a weblog can think about using numerous channels reminiscent of YouTube or e-books, and people who run YouTube channels can think about publishing e-books and operating Instagram.
You could find Korean article from right here.